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Without Fanfare, Apple Introduces Two iPads Compatible With Apple Pencil

Without Fanfare, Apple Introduces Two iPads Compatible With Apple Pencil

Apple today presented its latest iPad Air and iPad mini, that made their launching, atypically, in a press release .

The newest iPad mini is the very first upgrade to the gadget given that 2015, and all brand-new designs will support the Apple Pencil , enabling users to draw and keep in mind straight on their iPad. With the Apple Pencil, readily available for $99, the iPad mini is explained by the business as ““ the best take-anywhere note pad for writing and sketching down ideas on the go.””

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While Apple generally chooses to present its items at splashy occasions, the tech business rather released journalism statement, booking its March 25 yearly spring item unveiling to concentrate on a brand-new streaming service, CNN reports .

““ Apple wishes to get the iPad out of the method so it can hold its very first occasion really concentrated on streaming,” ” Lauren Guenveur, a senior research study expert at the International Data Corporation informed CNN Business. ““ If Apple revealed brand-new Pads, it would become a hardware occasion, which’’ s not what it desires.”

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The iPad Air will feature a larger display screen, at 10.5 inches and a beginning rate of $499 for the WiFi design and $629 for the WiFi and cellular gadget. It will likewise work with the business’’ s Smart Keyboard, which is readily available for $159. The brand-new iPad mini will keep the exact same 7.9-inch screen, with its beginning cost at $399.

Apple’’ s transfer to launch the brand-new tablets comes at an especially sluggish time for the tablet market. With the smart device market rapidly broadening, tablet deliveries fell 6.2% in 2015. Walmart likewise prepares to establish and offer its own line of inexpensive tablets, as the seller looks for to take on other huge names in the tech market.

““ Today the iPad household takes 2 huge leaps forward” ” with the 2 brand-new gadgets, Phil Schiller, Apple’s senior vice president of Worldwide Marketing stated in the business’’ s news release.

The gadgets are readily available to purchase online Monday, and in shops beginning next week.

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Read more: fortune.com

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